Company
PHONIX is a global B2B sourcing platform specialized in wholesale technology distribution, with over 20 years of experience in the industry. We connect brands, manufacturers, distributors, resellers and businesses through an international network of operations. We provide access to a broad technology portfolio and develop sourcing solutions tailored to the needs of the professional channel.
We operate in the United States, Peru, Colombia and Dubai, combining international sourcing, distribution and regional operations adapted to the needs of each market. This structure lets us bring products and sourcing opportunities closer to our clients, integrating international reach with local service and operations.
We specialize in the wholesale sourcing and distribution of laptops, desktops, workstations, servers, monitors, printers, components, peripherals, accessories, gaming products and other technology categories for the corporate market and distribution channels. We work with a broad, dynamic portfolio, adding products and brands according to the demand, availability and characteristics of each market.
Mission & vision
Mission
To facilitate technology sourcing for businesses and distribution channels through a global B2B platform that connects brands, manufacturers, distributors, resellers and professional buyers. We offer a broad technology portfolio, competitive commercial terms and efficient operations that make products and sourcing opportunities accessible across markets. We integrate international reach, regional operations and digital tools to simplify sourcing processes and contribute to the sustainable growth of our clients and business partners.
Vision
To establish PHONIX as a leading global platform for B2B technology sourcing, connecting markets, suppliers and distribution channels through an international network of operations and digital tools. We aim to progressively expand our presence in new international markets, strengthen strategic partnerships and develop solutions that make it more efficient for businesses and distributors to access technology products, integrating global reach, local operations and an increasingly agile, connected B2B experience.
Our B2B model
A global model designed for the channel
Our B2B model connects suppliers, brands, distributors, resellers and businesses through an international technology sourcing and distribution network. We combine a broad product portfolio, channel-oriented commercial terms and digital platforms tailored to the needs of each market.
Our operation integrates global reach with regional management, providing access to products and sourcing opportunities according to the availability and demand in each market. We work alongside our clients and business partners to build long-term relationships and create new growth opportunities within the technology channel.
Corporate values
Six values, one way of working
Global innovation
We embrace technology solutions with an international vision, anticipating the changing trends and needs of the global market.
Borderless efficiency
We optimize every process to ensure speed, accuracy and reliability on a global scale.
International trust
Strong, lasting relationships built on transparency, integrity and reliability.
Strategic expertise
We combine technical knowledge with commercial vision to operate with excellence in multicultural environments.
Responsible compliance
We adhere to the highest legal, ethical and contractual standards in every operation.
Customer orientation
Our clients are at the heart of every decision: personalized solutions and ongoing support that drive their growth.
Operational pillars
What we offer our B2B clients
Credit lines
Credit terms available for qualified B2B clients, in line with the requirements and commercial policies of each market.
Volume pricing
Competitive commercial terms for B2B operations, adapted to the volume, product category and characteristics of each order.
Broad technology portfolio
Laptops, desktops, workstations, monitors, printers, components, peripherals, accessories, gaming products and other categories.
Security and commercial management
Commercial processes designed to provide trust, transparency and security throughout every stage of each B2B transaction.
Digital platforms per market
Catalogs, prices, availability and commercial terms adapted to each market and managed through our B2B platforms.
Strategic objectives
Where we're heading
01
Strategic partnerships
Build strong alliances with international manufacturers and suppliers to offer high-quality products with the best market conditions.
02
Global portfolio
Incorporate the latest technology from HP, Lenovo, Dell, ASUS, Acer, Apple, Samsung, Microsoft and MSI, keeping a diversified, up-to-date catalog.
03
Global presence
Progressively expand our international presence and commercial reach, strengthening our operations in the United States, Latin America and the Middle East and developing new opportunities in other markets.
04
Customer experience
Personalized, agile and efficient service with continuous support that strengthens long-term business relationships.
05
Sustainability and responsibility
Promote sustainable practices and environmentally responsible technology solutions, contributing to a more ethical, modern industry.
06
Digital transformation
Strengthen our digital platforms and tools to simplify B2B sourcing, improve commercial management and connect our clients more efficiently with products, markets and business opportunities.
Brands we distribute
We work with a broad portfolio of recognized technology brands and manufacturers, including HP, Lenovo, Dell, ASUS, Acer, Apple, Samsung, Microsoft, Intel, AMD, Sony, LG, MSI, Gigabyte, Alienware, Google, Gateway, Getac, VAIO, RCA, Acemagic, Machenike, ThundeRobot, among others. The availability and offer of each brand may vary by market, product category and current commercial terms.
